Communications
FREQUENTLY ASKED QUESTIONS
WHAT ARE YOUR SERVICES?
DIGITAL MARKETING
Website copy
Blog development
Search Engine Optimization (SEO)
Email marketing
TRADITIONAL MARKETING
Annual reports & brochures
Newsletters & case studies
B2B & B2C copywriting
Copy editing & proofreading
SOCIAL MEDIA
Social media strategy
Management and data analytics
Social media advertising & promotions
Facebook, Twitter, Instagram, LinkedIn & Nextdoor experience
PUBLIC RELATIONS
Media releases
PR strategy
Media pitching
Event coordination
DOES CONTENT ACTUALLY MATTER?
You've probably heard before that people only look at headlines and images. While that may have been true 20 years ago, the reality today is that businesses and consumers are making increasingly informed decisions based on content from omnichannel sources. In fact, nearly 75% of purchase decisions begin with online research. You need compelling content to be successful in the age of digital marketing, and you need it across multiple platforms. Eye-catching design without good content to back it up is like a candy wrapper with nothing inside. It sure looks great, but it won't leave you satisfied.
WHY SHOULD I HIRE YOU VERSUS AN AD AGENCY OR OTHER FREELANCE WRITER?
You don't just get writing talent when you hire me. You also get a strategic thinker who listens to each client, providing the customized content you need efficiently and at a reasonable rate. I bring a wide range of experience in marketing and keep up with the latest trends in social media and content so you don't have to.
WHAT IS YOUR WRITING STYLE?
While I adjust my writing to match each client's unique perspective, my overall style is clear and concise. An apostle of "The Elements of Style," I live by Strunk's devastatingly simple instruction: "Omit needless words." In a world of shortening attention spans, it pays to cut the fluff and get to your most compelling points fast. You can't afford to get lost in the scroll.
WHO ARE YOUR TYPICAL CLIENTS?
My clients include advertising and marketing agencies, who I provide subcontracting work for, as well as companies I work directly with. These range widely from major corporations and health care institutions to local nonprofits, engineering firms and small businesses.
HOW MUCH DO YOU CHARGE FOR A PROJECT?
I quote projects on a case-by-case basis, taking into account factors like number of hours, level of skill and the type of service. As a freelance writer, my rates are extremely competitive. You'll have a hard time finding better value. I accept payments via PayPal and bank deposit.
"Always be a poet, even in prose."
Charles Baudelaire
CAN YOU DO SEO WRITING?
Yes, I can help you identify and incorporate keywords into your copy, as well as work on title tags, meta descriptions and page titles. Most importantly, I can develop SEO-rich copy for your web page or blog without sounding like a short-circuiting robot.
CAN YOU WRITE FOR ANÂ AN INDUSTRY YOU DON'T HAVE DIRECT EXPERIENCE WITH?
Yes, one of my most important skills as a content creator is research. I am able to quickly dive into a topic, understand it and then match my voice to your expertise. My research ability is backed up with experience in a wide range of industries. Even if I haven't worked in your specific industry, I have almost certainly written for an adjacent industry that allows me to easily transfer my skill set.
CAN I SEE EXAMPLES OF YOUR WRITING?
View some writing examples here. I primarily work as a ghostwriter, so please contact me about your needs and I can put together a custom portfolio.
CAN YOU WORK TO OUR DEADLINE?
Yes, with my background in journalism and public relations, no one has more respect for deadlines than me. I keep an open line of communication with my clients to ensure I provide you with high-quality content on time. If you need content writing fast, I'm here to help you. Any project that has to be delivered in less than 24 hours may attract a small surcharge.
WHAT SHOULD I DO NEXT?
Let's chat about your content marketing needs and see if I can help you. Contact me here.